Nascate

Software

Content Development, Graphic & Print Design, Trade Show Booth Design, Web Design & Development

Project Objective

To design and build a highly visual, fresh and modern website that effectively conveys who Nascate is, showcases customer solutions, demonstrates why they are a trusted leader in the healthcare industry, and presents a complex product in relatable and relevant terms for a general audience.

3Lane Approach

Through intensive Brand Discovery & Audit with the team at Nascate, 3Lane developed a deep understanding of their product, service model and existing brand identity to map out project objectives and inform the creative process. 3Lane completely reconceptualized all written content and designed accompanying visual graphics to make Nascate’s core message easily accessible by the user. Nascate’s existing content was repackaged into an engageable interface with advanced UI/UX search and filter options. The end product successfully served as the launchpad for numerous marketing campaigns, with a primary focus on lead acquisition and user conversion.

nascate.com

As a startup, b2b healthcare technology company, Nascate needed a new website that articulated the complex nature of what we do, highlighted our value, and conveyed our innovative, unique character. 3Lane was very committed to understanding our company and the market we operate in, and they designed a website that attracts and retains engagement. 3Lane's invaluable expertise, experience, and creativity were game-changers and exactly what we needed. For such a superior quality outcome, collaboration with 3Lane was still incredibly easy and efficient, making for a high-value experience. Simply put: 3Lane is great at what they do.

Chrissie Classen

Director of Marketing | Nascate